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Sturdybyte
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A runner on a clifftop coastal road at violet dusk, shown as a video ad on a TV, a laptop and a phone

The performance-first DSP

Programmatic built
for growth.
Everywhere.

Sturdybyte helps brands and agencies acquire new users, re-engage existing audiences and create measurable impact across mobile, web and CTV.

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One platform. Multiple channels. One clear view of performance.

  • Mobile UA
  • Retargeting
  • CTV
  • Web
  • In-App

The Sturdybyte story

More than media buying.
A growth platform.

Programmatic advertising shouldn’t mean choosing between scale and control.

Sturdybyte brings media buying, audience targeting, optimization and measurement together in one platform. From the first impression to the final conversion, it turns fragmented touchpoints into a connected growth journey.

Firstimpressionto finalconversion.

  • Acquire

    Find and convert new users through high-quality programmatic inventory.

  • Re-engage

    Bring valuable users back with smarter retargeting and sequential messaging.

  • Expand

    Connect campaigns across mobile, web and CTV to increase reach and keep your brand experience consistent.

What we offer

One platform.
Every stage of growth.

Sturdybyte gives advertisers the technology to manage the entire performance journey from one place.

  1. User Acquisition

    Grow your user base with precision.

    Reach new audiences through programmatic inventory across mobile apps, web and CTV. Build campaigns around the metrics that matter to your business, from installs and registrations to purchases and revenue.

    Explore User Acquisition

    Key capabilities

    • Audience targeting
    • GEO and device targeting
    • Contextual targeting
    • Creative optimization
    • Real-time campaign optimization
    • KPI-based bidding
    • Conversion tracking

  2. Retargeting

    Turn existing users into returning customers.

    The first conversion is only the beginning. Reconnect with existing audiences using event-driven audiences, sequential messaging and cross-channel activation, and guide people toward their next action based on what they have already done.

    Explore Retargeting

    Use cases

    • Re-engage dormant users
    • Drive repeat purchases
    • Increase app sessions
    • Recover abandoned journeys
    • Upsell and cross-sell
    • Increase LTV

  3. Omnichannel Impact

    One audience. Multiple touchpoints.

    Consumers don’t stay on one device, and your advertising shouldn’t either. Connect campaigns across in-app, mobile web, desktop web and CTV to build a consistent journey across the screens your audience uses every day.

    Explore Omnichannel

    The journey

    • Reach new users on mobile
    • Continue the conversation on web
    • Bring the brand to the biggest screen
    • Measure the journey as a whole

Performance

Optimize for the outcome.
Not the impression.

Every campaign has a different objective. That’s why Sturdybyte optimizes toward the KPIs that matter to your business.

From first click to post-install events, Sturdybyte uses campaign signals and performance data to continuously improve delivery.

CPI
Acquire new app users efficiently.
CPA
Drive users toward the action that matters.
ROAS
Optimize media spend around revenue.
LTV
Focus on users with long-term value.
Custom
Build optimization around the metrics unique to your business.

Omnichannel

Connect every
touchpoint.

A user might discover a brand in an app, visit its website later and eventually see it on their TV. Instead of treating every channel as a separate campaign, Sturdybyte helps you build a connected media strategy around the user.

  1. Discover

    A user finds your brand in an app.

    In-app

  2. Engage

    They visit your website later.

    Web

  3. Re-engage

    They see you again on their TV.

    CTV

  4. Convert

    They take the action that matters.

    Measured as one journey

  • In-App

    Reach users where they spend their time.

  • Web

    Extend campaigns beyond the app environment.

  • CTV

    Bring your brand to premium connected-TV environments.

  • Cross-channel

    Build a consistent journey across devices and channels.

Why Sturdybyte

Built sturdy.
Built smart.

Sturdybyte combines the reliability advertisers expect from enterprise infrastructure with the flexibility modern growth teams need.

  • Sturdy infrastructure

    Technology designed for scale, reliability and high-volume programmatic buying.

  • Smart optimization

    Campaigns continuously learn from performance signals.

  • Flexible activation

    Build campaigns around your audience, creative and KPI.

  • Connected media

    Move beyond individual channels and build a connected customer journey.

  • Human support

    Technology is powerful. Having people who understand your business matters just as much.

Integrations

Plug in.
Scale faster.

From attribution to analytics, Sturdybyte works with the technologies your team already relies on, making activation, measurement and optimization easier to manage.

  • Measurement & Attribution

    Connect your preferred mobile measurement and attribution tools.

  • Data

    Activate audience and contextual signals across campaigns.

  • Analytics

    Bring performance data together for better decisions.

  • Ad Tech

    Connect the tools and partners that support your programmatic workflow.

Let’s build your next growth campaign

Ready to make everyimpression count?

Build smarter acquisition, stronger retargeting and connected campaigns across every screen.

Request a Demo